You. I. Me. Crazy?
"Often when you come across 'you' in texts, you'll suspect that that 'you' is a hidden 'I' in a concealed autobiographical story..." - Jill Walker
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When straying away from the usage of you, there will be an implication that a you will be present. Walker gives the example of the video game Deus Ex where the human being controls the protagonist in a fantasy world. Although the narrator does not use the word you, he/she is still addressing the human being controlling the character -- you.
The strength of writing will be weaker without the usage of you, whether it is the direct usage or an implied reader via narrator. The alternative usage of the first-person "I" are not welcome as it alienates the reader; the "I" would be referring to the author and only the author, unless noted otherwise. In our digitized world, two-way communication is becoming extremely dominant, with your feedback as the reader being expected.