Wednesday, February 22, 2006


Sit back and imagine the feel of soothing winds brushing against your face during the summertime. That is the reaction visitors receive as they first lay eyes on the Subaru website. Like their sleek and stylish vehicles, their digital domain also possesses the same pizazz. Take for example: When a sub-menu such as "Build Your Own" is pulled up, the smooth animation will remind viewers of the plesant comfort and ride of a Subaru vehicle.

Visitors will also find that navigating through the website is easier than passing a driver's license exam. Almost fool-proof, the website allows for drivers of any age and experience to bask in the wonders of this Japanese-based car manufacturer.

The website is also very aesthetically pleasing to the human eye. The contrast is precisely balanced, allowing for the best blends between dark and light colors. Not one color obnoxiously dominates the website which would leave visitors in disgust. Instead, even those with no intention to purchase a vehicle, let alone a Subaru, will be in for a treat.

Couch Computer chair potatoes have little reason to visit the actual car dealership until a test drive or purchase is warranted. The same information seen on a car's sticker can be found on the website. Price quotes for local dealers are pulled up upon entering a local zipcode. And there are no comission-driven salesmen to hassle with!


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